TrulyTallow.
A tidied-up Shopify store that makes a growing product line easier to browse and shop.
The project, step by step.
Who they are, what they needed and how I helped.
The client
Truly Tallow is an Alberta skincare brand making small-batch products with grass-finished Alberta tallow. Their line covers face, body, men's, baby, sun care, deodorant and more.
The brief
They already had a Shopify store, but it needed better organization. As the product line kept growing, the shopping experience needed to get cleaner and easier to get around.
What I did
I refined the existing site and reorganized key parts of the Shopify store. I restructured how products and collections are set up and cleaned up parts of the site, so customers can find what they want faster.
What I helped with.
The pieces I took care of.
- Reorganized Shopify store
- Cleaner product structure
- Better organized collections
- Easier browsing for customers
- Site cleanup and refinements
- Set up for a growing line
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